It's like I'm looking in on their lives through a one-way glass. It's like I'm coming to know them behind a screen door. It's like I'm coming to love them through a a daily injection of antics and drugs.
Do they ever feel weird about putting so much of themselves out on a plate where the world can see them, flaws and all? And are they doing all of this stuff because they want to, or because somebody else thinks it would be a silly thing to put out for public display?
I think I'm over-analyzing the marketing scheme...